Three Important Reasons to Use an SMS Marketing WordPress Plugin
- Increase traffic to your website.
- Significantly grow your company brand.
- Use a system to grow revenues from new and existing customers.
You may be thinking that one SMS marketing WordPress plugin is the same as the next. Actually there is a vast difference and not many choices available. Most will not support more than a single list or opt-in forms and coupons — elements for advanced targeting and conversions. What we will reveal in this article is a unique SMS marketing system for WordPress called eZ SMS Blaster, user-friendly SMS marketing software designed to help businesses build massive lists, use advanced targeting, send SMS at strategic times, and make and attach HTML coupons with clickable actions (click to call, buy now, download, register) for immediate sales. eZ SMS Blaster provides a permission-based SMS marketing system and allows subscribers to easily opt-out.
Growing More Revenues through Customer Follow-up and Retention
Customers are people who already know, like, and trust you. Customers are eager to receive your SMS messages and alerts, provided they offer value and are not sent too frequently. With the right offers at strategic times, customers are likely to buy more of your products and services.
Sending SMS to your customers is easy using eZ SMS Blaster SMS marketing WordPress plugin. Simply Import a list of your customer’s mobile phone numbers into a customer list created in the plugin. Then at strategic times, send special offers, discounts, event information, requests for reviews, referral requests, surveys, contests, and information about new products and services with coupon incentives.
Opt-In Forms Allow You to Increase Leads and Revenues through New Customer Acquisition
Opt-in forms with an incentive gift provide an effective method of capturing leads by promoting a free gift or other special offer of value to your target market. As interested visitors land on your website, they will not only have the opportunity to opt-in to a list and get your free gift, they are able to explore your website content which can produce more business for you right away.
Creating an opt-in form that coordinates with your brand colors and messaging is easy through eZ SMS marketing WordPress plugin. Simply embed the HTML form on a landing page on your website and drive traffic to it via ads or other promotions. Your incentive offer can be a free gift, discount, special offer, or downloadable free report.
Incentive gifts are easily managed in the plguin and send the gift automatically upon confirmation. Ideally, the form landing page is specific for your special offer and includes compelling content that establishes your credibility and trustworthiness, and offers something of value without any risk. Once in your list, sending SMS of value to your prospects at strategic times will increase sales, sharing, and more traffic to your site.
Building a Massive List Quickly with a Birthday Gift Opt-In Form
Do you know anyone who really doesn’t like a free gift or something of value on their birthday? Through the eZ SMS Blaster SMS Marketing WordPress Plugin, it is easy to create a birthday opt-in form with an enticing message about your birthday gift to encourage conversions.
Begin by adding a birthday list. Then create a birthday opt-in form associated with that list. Managing your gift is easy. Simply add text about the birthday gift in the SMS message field and if desired, attach an HTML coupon you have created within the plugin. Just as with other opt-in forms you make within the plugin, the colors and messaging are fully customizable.
Place the HTML form code on a page where you want people (customers and prospects) to subscribe. Subscribers enter their birthday month and day along with their mobile phone number. Then on their birthday, they automatically receive your SMS birthday gift. In the meantime, you can send them SMS offers and other information. Every year subscribers who remain in your list will continue to receive your birthday gift by SMS.
Perhaps you’re thinking that you don’t have an appropriate gift that people will want and don’t want your gift to cost you money. Consider partnering with a restaurant who will donate the birthday gift. Restaurants are always looking for ways to drive new business to their doors. They know that no one goes to dinner by themselves. Restaurants will eagerly donate a free entree, dessert, appetizer or bottle of wine. Using the HTML coupon generator within your plugin, you can co-brand your offer compliments of your business and the restaurant. Change your offer any time and subscribers will only receive the current gift on the day of their birthday.
Building a Strong Brand as SMS Increases Exposure to Your Business
As more and more of your SMS subscribers (leads and customers) are exposed to your valuable offers and other content, the more they are likely to remember your name, buy from you, and share your information with friends and family. In the process, your brand becomes well known and highly regarded among your loyal patrons and prospects.
Engaging interactive content such as contests, surveys, and freebies, requests for customer reviews and customer loyalty rewards will help you to build a rewarding and sustainable relationship with your market. With the right strategies, SMS can truly become your most profitable marketing platform with your greatest return on investment.
By investing a small amount of money in a powerful SMS marketing WordPress plugin and setting up and scheduling effective SMS campaigns, you can use SMS to drive business to yourself on autopilot, acquire new leads, retain more customers, and build a strong brand with a competitive edge.